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Fix Shopify to HubSpot Attribution

The Shopify to HubSpot Sync Breaks Attribution. Every Contact Says “Offline Sources.”UTM Bridge Fixes That.

The native sync can’t pass source data to contacts. That’s why every contact shows “Offline Sources” and your Contact Create, Deal Create, and Revenue Attribution reports are filled with useless data. UTM Bridge captures the original source, medium, and campaign so those reports finally show you what’s actually driving revenue.

Integrates withHubSpotShopify
The Problem

What HubSpot Shows vs. What Actually Happened

Before UTM Bridge
HubSpot Contact Properties
Original sourceOffline Sources
Original source drill-down 1Integration
Original source drill-down 2Shopify
→UTM Bridge
After UTM Bridge
HubSpot Contact Properties
Original sourcePaid Social
Original source drill-down 1Facebook
Original source drill-down 2spring_sale_2026

Simulated HubSpot contact record — before and after UTM Bridge

Why does every Shopify customer show as "Offline Sources" in HubSpot?

When someone clicks your ad, lands on your Shopify store, and places an order, the native HubSpot–Shopify integration creates a contact from the order — not from the browser session. HubSpot never sees the UTM parameters, so it labels the contact "Offline Sources > Integration > Shopify." Your campaign data is lost before it ever reaches a report.

Read the full explanation →

How UTM Bridge Syncs Source, Medium, and Campaign to Every HubSpot Contact

01
Install
Add UTM Bridge to Your Shopify Store
One click, no code, under two minutes.
02
Capture
Attribution Is Captured Automatically
UTM Bridge captures the original source, medium, and campaign for every visitor.
03
Sync
Order Placed, Data Written to HubSpot
When a customer places an order, the attribution data is written to the HubSpot contact automatically.
utm_sourceutm_mediumutm_campaign
04
Report
Your HubSpot Reports Show Campaign Data, Not “Offline Sources”
Open any HubSpot source report, attribution report, or deal pipeline and see source, medium, and campaign data instead of “Offline Sources.”
Attribution Active
Why UTM Bridge

Built for the Way You Already Work

Works With Your Native Sync
UTM Bridge doesn't replace the HubSpot–Shopify integration — it completes it. Your existing workflows, lists, and automations keep running. You just get real source data in them now.
Remembers the Source, Even Days Later
A customer can click your ad on Monday and buy on Friday. UTM Bridge stores the original UTM parameters in a first-party cookie on your domain, so the attribution survives across sessions.
Lights Up Reports You Already Have
HubSpot's source reports, attribution reports, and deal-revenue dashboards already exist. They're just empty because every Shopify contact says "Offline Sources." UTM Bridge fills them in automatically.

Your HubSpot Source Reports Work. They're Just Filled With 'Offline Sources.'

The native Shopify-to-HubSpot sync labels every contact "Offline Sources" because it can't pass attribution data. UTM Bridge works alongside that sync, getting the real campaign, source, and medium into HubSpot first. When the native sync runs a moment later, it adds order data on top without touching the attribution. Your Shopify revenue finally shows up in HubSpot attribution, and nothing else breaks.

Pricing

Start Free, Scale as You Grow

Free
$0
See it work on your first 50 orders — no card required.
  • Full HubSpot integration
  • All UTM fields synced
Starter
$29/mo
For growing stores that need attribution on every order.
  • 1,000 orders/month
  • Automatic retry
  • Email support
Growth
$99/mo
Best value per order — built for scaling brands.
  • 5,000 orders/month
  • Priority support
  • Best value per order
Scale
$199/mo
Unlimited volume for high-order stores and agencies.
  • Unlimited orders
  • Enterprise support